An Organized Logo

It's a bit difficult to design a logo when you haven't been given many "wants" from a client. Other than telling me that she liked a couple casual fonts I really had nowhere to start. Oh, except to have the design look like the tagline "making space for your life". What on earth does that look like? I don't know. Do you?

She's a professional organizer so the file folder and the sketched boxes would be things she deals with on a regular basis. Do you like that corrugated cardboard underline? Yep, upper right logo. She's had her hands on plenty of cardboard boxes over the years. And those cherries? Well, "life is a bowl of cherries" so that's the playful reason for those! 

It has been fun working on this, I must say.